Livros para empreendedores, da Forbes

Descubra os "the 5 Books Every Aspiring Entrepreneur Should Read" by Forbes here.

Transcrevo a lista abaixo.

1. The 4-Hour Workweek by Timothy Ferriss

Favorite Takeaway: Ferriss argues, “…you are the average of the five people you associate with most, so do not underestimate the effects of your pessimistic, unambitious, or disorganized friends. If someone isn’t making you stronger, they’re making you weaker.” Tough to hear? Yes, but consider the truth to this. If you want to become a better runner, you run with a group that pushes you to go further faster, right? If you want to become the most buoyant, determined, and ordered version of yourself, surround yourself with great examples.


2. The Fire Starter Sessions by Danielle LaPorte

Favorite Takeaway: Okay, it was hard to pick a favorite - the whole book is a takeaway. But, generosity is where it’s at: “Make generosity part of your growth strategy. Don’t wait. Don’t wait until your stuff is selling or you’ve got enough of a cushion in your bank account. Don’t wait until you’ve got more time. Give now.”


3. The $100 Startup by Chris Guillebeau



Favorite Takeaway: Old-fashioned demographics are dead. As Guillebeau says, “Who are your people? You don’t necessarily have to think of them in categories such as age, race, and gender. Instead, you can of them in terms of shared beliefs and values.” Think of the customers for an organic, vegan bakery that specializes in gluten-free products. Everyone who walks through the door may not be a single white female, but you can bet they will all be interested in health, wellness, and delicious breads and pastries.


4. Enchantment by Guy Kawasaki

Favorite Takeaway: Kawasaki redefined competition and market share for me. As he puts it, “There are two kinds of people and organizations in the world: eaters and bakers. Eaters want a bigger slice of an existing pie; bakers want to make a bigger pie.” In a world where entrepreneurs sometimes look around and think, “but it’s all been done before,” this statement makes you rethink the limits you’re setting on yourself and your business.

5. Finding Your Way in a Wild New World by Martha Beck

Note: Martha Beck is Oprah’s life coach.